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Our wider associate team for international projects spans over 50 experts within human performance and business development, across 15 countries and 4 continents. We pride ourselves on our cross-cultural understanding and work both organisations and individuals

Core Team

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James Collins

Founder & Managing Director


A leading performance nutritionist globally, James is the Founder and Managing Director of INTRA,

providing strategic support to our diverse portfolio of clients in Europe/US.


Over the last twenty years he has worked extensively with Arsenal FC, Chelsea FC, England, France football (2018 World Cup winners), UEFA, and with Team GB athletes over four successful Olympic Games, initially as part of the UK Sports Institute.


He led the recent UEFA Football Nutrition Consensus Statement and is author of critically acclaimed book The Energy Plan (Penguin Random House) and was previously elected President of the Royal Society of Medicine’s Food and Health Forum. 

Hannah Sheridan

 Performance Nutrition Lead Consultant 


Hannah joined the company in 2021 to help develop our new business verticals, alongside working with our client portfolio across elite sport & entertainment. She is Head of Performance & Female Athlete Health at Tottenham Hotspur Women FC. 


Hannah was previously Lead Nutritionist at Tottenham Hotspur Football Club Men, where she supported the team for 5 seasons.


Hannah was the Lead Nutritionist at the High-Performance Centre, Birmingham, working across athletics, hockey, women’s football and swimming. Hannah holds an MSc in Sport Nutrition from the University of Stirling.

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Dr Ben Rosenblatt

Physical Performance Lead Consultant


Ben is Founder of 292 Performance and is physical performance lead. He and his team work closely with INTRA as part of our partnership to provide; strength and conditioning, nutrition, and performance sciences (training data, physiology) to elite footballers.


Ben has an international reputation from a stellar 20 year career working extensively with England Football across 3 World Cup campaigns, and England Cricket, England Rugby alongside UK Sports Institute, supporting numerous Olympic and world champions. He holds a PhD in Biomechanics from University of Wales Institute Cardiff (UWIC).

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Vicky Newbold

Female Sport Lead Consultant 


Vicky works with our individual client portfolio having recently worked for INTRA with Chelsea FC Women. She is a Performance Nutritionist at the UK Sports Institute working with England and GB Hockey supporting both Men’s and Women’s Squads and is Team GB HQ Nutritionist at the Paris 2024 Olympic Games.


Vicky's experiences includes Badminton, Powerlifting, Endurance sports and Ballet, and she is a committee members of the British Dietetic Associations’ Sports Nutrition Interest Group. Vicky holds an MSc in Sport and Exercise Nutrition from the University of Westminster.

Dr Terri Paulson

Multi-Sport Nutrition Consultant

Terri has worked at the highest level of elite sport for a decade and is lead consultant for our Golf and Multi-sport clinic. Terri is a Senior Performance nutritionist at the English Institute of Sport, working with Netball, Canoeing, Short Track Speed Skating and as the Paralympic Nutrition Lead.


Terri holds a PhD and Masters in Sport and Exercise Nutrition from Loughborough University.

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Dr Alan McCall

Research & Innovation Lead Consultant 


Alan is a consultant in Research & Innovation for various professional sports teams and national governing bodies in world sport, and works with INTRA on our Research & Innovation vertical.  


Alan is Associate Editor for the Science and Medicine in Football Journal as well as the British Journal of Sports Medicine, with >100 scientific publications to his name. His international reputation bolstered by over a decade of sports science & fitness roles with Ligue 1, English Premier League, A-League, UEFA Champions League and FIFA World Cup, teams. He holds a PhD in ‘Injury Prevention in Elite Footballers’ from Université de Lille 2. 

Tasnim Mustafa 

Finance Advisor  

Tasnim provides strategic financial and accounting advice, including building our internal financial system. He is founder and Director of Barnes & Scott.


Tasnim has over 10 years’ experience in advising start-ups in digital media, cyber-security, ad-tech, health-tech, amongst others. His career started working in finance in the city before training as an accountant at the UK's National Audit Office. 

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Abi Woodliffe-Thomas

 Service Coordinator   

Abi has provided support across our individual client portfolio since joining the company in 2023. 

Abi is a Performance Nutritionist at Tottenham Hotspur Football Club.


Abi has worked with Derbyshire Country Cricket Club, QPR Football Club Academy, and as an intern in Swimming and Triathlon. She holds an MSc in Physiology and Nutrition for Sport and Exercise from Loughborough University. 

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