ABOUT
INTRA PERFORMANCE GROUP
INTRA Performance Group – the trusted partner in elite human performance support.
Founded by renowned human performance specialist, Mr. James Collins, INTRA draws on over two decades of pioneering work at the pinnacle of elite sport. We deliver world-class performance services to top-tier talent across sport, entertainment, and business - helping clients build a stronger, more sustainable foundation for long-term success.
You are at the centre of our process.
Based in London’s Harley Street, INTRA leads a global network of trusted experts across performance nutrition, psychology, physical preparation, and recovery. Our interdisciplinary approach is centred around the individual – creating bespoke programmes for exceptional people with complex lives. We work closely with inner teams, Chiefs of Staff, agents, or EAs, to embed changes with minimal friction.
Bespoke support for your performance needs.
We are a nutrition-first human performance consultancy. Nutrition is the primary area that is sub-optimal for most high performers. Our model involves building first principles across; nutrition, exercise, sleep/recovery, psychology - and setting your environment (home, work, significant others) for sustainable change. Backed by extensive research and practical experience, our proven methodology has allowed individuals and organisations to thrive, creating a sustainable wellbeing and performance culture.
A deeper dive.
We initially undertake a deep dive analysis as part of our initial consultations, to understand your ideal future state, and using our INTRA systems to make measurable changes. It is an iterative process; testing and refining to build evidence and confidence. We meet you where you are today and build the support at your pace.
Whether you're an elite athlete aiming for the next level or a business seeking to energise and engage your team, INTRA is your partner in achieving extraordinary performance outcomes.
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Ready to transform your performance?